EcoBlend Playbook

Playbook Progress Tracker

Completing a phase automatically advances the venture's VRL stage on the Portfolio Dashboard.

Live VRL: Stage 1 — auto-synced

TONE — Overall Playbook Progress

21 of 77 tasks completed · Currently in Phase 2: Kickoff

27%
Fundamentals
100%
17/17
Kickoff
15%
4/26
Go-to-Market
0%
0/19
Scaling
0%
0/15
1
FundamentalsTasks 1–17VRL 1
17/17 (100%)
1Supply & Demand Analysis

Identify the core supply and demand dynamics in your target market

2Market Research

Conduct primary and secondary market research to size the opportunity

3Competitor Landscape

Map direct and indirect competitors; identify white space

4Key Pains, Gains & Jobs-to-be-Done

Define the top 3 customer pains, gains, and jobs using the Value Proposition Canvas

5Value Propositions

Draft 3 distinct value propositions aligned to customer jobs

6Business Model Status

Complete the Business Model Canvas (BMC) first draft

7Mission Model Canvas (MMC)

Complete the Mission Model Canvas for the nominated charity alignment

8Revenue Streams

Identify and validate at least 2 revenue streams with pricing assumptions

9Ecosystem of Tools

Select and set up the core tools for operations, comms, and finance

10Feasibility Assessment

Complete a structured feasibility assessment across market, technical, and financial dimensions

11Budgeting Basics

Build a 12-month budget with key assumptions documented

12Customer Validation (Initial)

Conduct 5 problem interviews to validate the core pain hypothesis

13Business Functions Overview

Define the 6 core business functions and assign ownership

14Marketing Crash Course

Complete the VBS marketing fundamentals module

15Sales Crash Course

Complete the VBS sales fundamentals module

16Operations Crash Course

Complete the VBS operations fundamentals module

17Finance Crash Course

Complete the VBS finance fundamentals module

2
KickoffTasks 18–43VRL 2
4/26 (15%)
Go-to-MarketTasks 44–75VRL 3Complete previous phase first
0/19 (0%)
ScalingTasks 76–100VRL 4Complete previous phase first
0/15 (0%)